Irene Rosenfeld made Forbes' 10 Most Powerful Women list at age 58 as CEO of Kraft Foods. She was also named No. 1 on Fortune's "50 Most Powerful Women in Business" list in 2011. She has been acting CEO of Kraft Foods since 2006 and before that was the CEO of Pepsi's Frito-Lay from 2004-2006. In the 5 years she has been with Kraft Foods, she has overseen the integration of Nabisco, LU and Cadbury and has since increased the annual revenue of the company by 43% up to $49.2 billion in 2010.
Irene is such a powerful woman in the world of business because since filling the position of CEO in 2006, she has turned Kraft Foods into one of the biggest forces in the food and beverage industry and was able to change the face of the company as well as the prospects for the future. Rosenfeld refers to her leadership style as "Servant Leadership" and explains "I'm here to help the organization accomplish its objectives rather than employees being here to meet my needs.." This directly relates to what we talked about in Chapter 13 because she prefers to use the term "leadership" rather then "power" because she would rather someone help to accomplish what is best for the company than to simply meet her own needs as the CEO.
--Michael Lorimer
http://www.forbes.com/profile/irene-rosenfeld/
http://www.kraftfoodscompany.com/about/profile/irene-rosenfeld-bio.aspx
2 comments:
She makes a nice point. Some CEO's are only concerned with what will get them farther, or only what they need to get by. A leader should really be a coach, helping everyone for the greater good of all.
--Kaitlin
Irene sounds like a great leader, it actually seems like she has those transformational leader traits which explains why she was able to turn Kraft into such a powerful force in the industry, I also believe that the best leaders are the ones who want to influence/impact their employees.
-Eddie Nemeth
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